Blending virtual aesthetics with real emotions.
Crisalix had the technology, but the technology alone felt cold. What they needed was a way to make users feel seen — not analyzed. The design couldn’t just show products — it had to hold personal questions about beauty, confidence, and change. That’s where I came in.
MidJourney and Flux weren’t just image generators — they became collaborators, throwing unexpected visual ideas into the mix and forcing me to redraw the line between lifestyle and clinical imagery. Blender and After Effects turned the logo into a soft kinetic sculpture that moved at human pace, not tech speed. In Framer, the whole site became a guided ritual, where scrolling felt like flipping through future versions of yourself.
What started as a rebrand ended up being a lesson in designing for trust. It’s easy to design something beautiful — it’s much harder to design something that makes you feel safe enough to ask difficult questions. That became my real job.
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Crafted with creativity and passion.